The
2014 All Africa Music Awards, AFRIMA, brought together some of the best
talents from the five regions of the continent to the 2014 main award
ceremony held on Saturday, December 27, at the Grand Ballroom, Oriental
Hotel, Lagos Nigeria.
Starting
from the red carpet to the stage embellishments, Africa’s enduring
cultural heritage and creativity were on display at the
highly-anticipated awards ceremony that also welcomed guests which
included African Union Commission, AUC, officials, government officials
from ministries of culture, ministries of trade and industry and
captains of industry across Africa.
The
ceremony, produced by PRM Africa, a Lagos-based PR, Brand Communication
and Event Production Agency, was conceptualized around African cultural
themes ranging from the rich Egyptian heritage of the Pharaoh era to
the earthy depth of the artistically intricate Benin Kingdom, the
folklore and oratory skills of the West Africans and the fierce power of
the Zulu Kingdom.
AFRIMA
2014 opened with a dramatic appearance on stage of the 11 feet high
‘Adagbe’ drum; arguably the world’s tallest drum -rhythmically beaten by
drummers on stilts while fire breathers brought a fiery glow to the
performance. The capacity audience was further awed by the presence of
veteran Nigerian culturist and actor, Pa Peter Fatomilola who emerged on
stage to chant a litany of prayers and proverbs in Yoruba language.
The
event’s 14 ushers wore the Benin queen and Egyptian queen attires
–seven apiece, while the 16-man strong security team wore the
traditional regalia of Zulu warriors of South Africa to man the event
venue and the red carpet area where guests were treated to assorted
drinks, finger foods, photo shoots and interview sessions.
Other
sizzling performances came from top African performing artistes such as
Dear Zim from Zimbabwe; Wiyaala from Ghana; Radio and Weasel from
Uganda; Bez, TemiDollface, Niyola, Timi Dakolo, Oritsefemi, Davido all
from Nigeria among others.
0 comments:
Post a Comment