Airtel
Ghana and Sahel Sahara Bank, a leading pan- African banking group, have
signed a Memorandum of Understanding (MoU) to enhance the business
potential of both parties.
The
partnership signed by the companies’ chief executives, is a
consolidation of a mutually beneficial cooperation that combines the
superior mobile telecommunications capabilities of Airtel Ghana and the
agility and resourcefulness of the bank that will offer pioneering
services to its employees and stakeholders.
The
bank will bring its experience in the development of financial
instruments, which play an increasingly important role to support
competitiveness and innovation in business. The two companies will also
collaborate on Corporate Social Responsibility engagement initiatives
aimed at overcoming contemporary socio-economic challenges in Ghana.
Commenting
on this significant development, Sahel Sahara’s Managing Director,
Adama Diop said: “We view this collaboration with Airtel Ghana,
therefore, as a natural impetus towards creating a synergy for the
achievement of our respective and joint strategic objectives. It is also
our aim and expectation that this collaboration will not stop here in
Ghana but will be replicated in other countries where we are both
represented.
Beyond
this, we expect the benefits of this collaboration to transcend our
respective institutions. We expect that this collaboration will impact
positively on the operations of our cherished customers and ultimately
on the Ghanaian economy as a whole. This is in line with our corporate
strategic values and vision”.
Lucy
Quist, Managing Director of Airtel Ghana said: “The business solutions
that this partnership will bring will expand the potential of our
venders, employees and customers and thereby grow our clientele base.
Our
stakeholders would greatly benefit from Airtel’s extensive 3.75G
network, the largest in Ghana as well as best – in – class services to
deliver seamless connectivity at competitive prices.
Our
customers who travel and transact business across our borders will also
benefit from our One Africa Network, a borderless mobile service that
offers customers competitive rates while roaming in 16 African
countries.
Most
importantly, this partnership will provide our customers with
convenience, easier access and speed to all the relevant and innovative
financial, banking and Airtel mobile money solutions across Ghana and
beyond”.
“The agreement signed today will accelerate the writing of an exciting new chapter in the story of both companies” she added.
Airtel
and Sahel – Sahara Bank will work together, leveraging on the
leadership position of Airtel in the CSR space to help transform and
drive sustainable initiatives to enhance the corporate brand of each
Party”.
Source: Ghanaian Chronicle
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