Thursday, 3 April 2014

Airtel and Manchester United Ties a Knot

pioneer in telecommunications sector, Bharti Airtel and popular English football club, Manchester United, have publicized details of a new mobile application created to get its active fans in Africa closer to the club. Manchester United’s new Club application awards comprehensive mobile access enabling fans to have the latest club news, exclusive videos, match highlights, live in-game updates, player profiles and much more – all of which is absolutely free for Airtel Africa’s subscribers. This app is accessible free to download from iOS and Android, with additional exclusive content presented to Airtel subscribers for free. This new app award the fans to get the latest news, views and information from the Club. Worth mentioning, Manchester United was identified as the fastest sports organization to reach one million followers on Twitter and Google+ and is credibly known to be the fastest growing Premier League club on Facebook, Twitter and Instagram. This also permits the customers to involve with their favorite club.

Expressing on the launch of the Club app, Andre Beyers, Chief Marketing Officer of Airtel Africa, commented, “Football is one of the biggest passion points for many Africans and we look for innovative ways to provide value to our subscribers. Manchester United’s Club App will offer exclusive free content for our subscribers over the normal content that will be pushed through this App.

The launch of this application goes on to further cement our partnership with Manchester United Football Club and we look forward to hosting this application on our mobile network allowing fans to get closer to their favorite club.”


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